Plugpoint

The goal

‍This CRM project is designed to function as an administrative panel, streamlining customer relationship management, sales, and support while optimizing marketing strategies and improving collaboration between internal and external teams for an electric car charging station company.

Solution

I developed a CRM system with 15+ tabs, featuring centralized customer data management, sales and marketing tools, extensive customization options, and more. The panel is clean, intuitive, accessible, and informative, with a user-friendly interface.

Users

The primary audience for the CRM includes Electric Vehicle (EV) owners, fleet managers, utility companies, service and maintenance teams, as well as sales and marketing teams. Despite their diverse needs and expectations, all ADM panel users share a common goal: efficiently managing and utilizing information to make informed decisions.

What Was Done

• Clean and intuitive visual style focused on usability.
• Structured information clearly to make the system efficient.
• Prioritized user experience, making the CRM intuitive.
• Implemented a visual style aligned with the company’s identity.
• Optimized data presentation for better decision-making.